Social media marketing is an excellent opportunity for increasing your sales leads and increasing the visibility of your business to the people living in your area. When it comes to breaking through the incredible volume of content that consumers sift through every day, few solutions perform better than professionally-crafted ads. At Nolen Walker, we harness social media advertising to help businesses target the right audience.
With the powerful customization abilities of Facebook Ads and Instagram, our clients reach brand new, high quality leads for lucrative growth. Find out how social media advertising offers cost-effective results for your business! Reach out to Nolen Walker today at 866-356-8198 for a free consultation.
Benefits of Social Media Advertising
The growth potential of social media is well known among business owners today. With billions of users around the world and millions in your local community, brand exposure alone makes these platforms worth the time investment. Unlike other marketing channels, social media comes at a remarkably low price.
There are many opportunities to help grow your business online through social media:
- Increase the number of search results your company could potentially have in search engines like Google and Bing
- Build up company awareness… with so many people on social media platforms today, having social media profiles for your company will increase the chances of attracting more and more customers
- Boost the traffic to your website which can benefit page rankings in Google as well as increase sales leads
These social media services will benefit you by connecting more potential clients to your company! Not only does social media help add to the opportunities of your site being found online, but it can improve the SEO value of your website by the amount of traffic that social media can bring in. If you would like to discuss social media services with our team, consult with one of our experts at Nolen Walker by calling 866-356-8198.
The Challenge of Being Seen
These are just some of the benefits you could see with Facebook and other popular networks. However, marketing through social media also comes with its fair share of challenges. As we’ve already mentioned, the incredible volume of content pouring over consumers every day is greater than we’ve ever seen in our lifetime. Facebook recently made the situation more complex, but adjusting its algorithm to limit the number of organic commercial listings the average consumer sees on their wall.
In fact, organic business results are practically dead in Facebook and Instagram.
You might be thinking “But I see company ads all the time on my Facebook profile!” Clearly, Facebook Ads are alive and well; that’s where businesses have a chance to shine. Social media advertising allows you to bypass the hurdles of organic rules and directly target your ideal market. In most cases, it’s even cheaper than trying to buy results through Google Ads!
So why invest in social media advertising?
- Social networking companies offer fantastic market segmentation, making it easier to connect with your target audience.
- It’s easy to link your social media advertising with your company website’s content marketing material, so you spend less time actually writing ads.
- You can utilize Pixel Tracking to pursue readers who leave your site (or even an opponent’s site). That’s more leads generated for your business!
Nolen Walker Social Media Advertising
When you work with Nolen Walker, you are getting the help of a professional web team dedicated to helping small businesses increase sales and generate more traffic to their websites. Our experience with PPC campaigns and social media advertising allows us to generate fantastic growth opportunities for each client. Unlike other marketing companies that simply expect you to “trust them”, we know that accountability actually produces better results for both our clients and our business. That’s why we establish actionable, measurable goals with your company and continually adapt our strategy for success!
While we heavily recommend social media advertising for businesses, all online marketing should begin and end with a healthy organic SEO foundation. Custom website design, professional coding, engaging content, winning keyword strategy, and thorough corporate listing preparation offer the best sources of long-term growth. They also make it easier to earn maximum return on your social media advertising investment.
Even the most overwhelmingly successful businesses begin with a first step. Our professionals at Nolen Walker would love to take that step with you! Come see why our clients continue to earn exceptional website traffic and lead generation. Contact us today for a free consultation with a seasoned digital marketing professional.